L'Oréal Dia Color 4.12 60ml - Iridescent Ash

Dia Color is an ammonia-free demi-permanent hair color with Melanin Gap Filler technology to fill in lost melanin gaps and restore hair’s natural color and shine. Shade 4.12 is presented as Brown Blue-Violet / Iridescent Ash Brown (ash brown with a blue-violet iridescence) to neutralize warm undertones and add cool dimension. Benefits: Partial gray coverage (up to 70%) Intense gloss-like shine (up to 3x more shine) Formula with up to 92% naturally derived ingredients and no ammonia Corrects unwanted warm tones with the blue-violet undertone Who is it for? Professionals looking for cool or iridescent ash tones on medium to dark base hair Clients with warm highlights who need neutralization without aggressive bleaching Hair with partial gray hair requiring soft coverage with shine Composition: Brown base pigments with a blue-violet undertone Conditioning and emollient agents Non-aggressive alkaline formula Specific Action Neutralizes yellow or warm highlights Adds iridescent dimension with a cool undertone Restores shine and vitality to dull hair Directions for use: Mix 1 part Dia Color 4.12 cream with 1.5 parts Dia Activateur (6, 9 or 15 volume). Apply to dry, unwashed hair. Leave on for 20 minutes. Emulsify carefully and rinse thoroughly with warm water. Use post-color shampoo (e.g. “Metal Detox”) to prolong the effect.