Revlon Color Excel Gloss 7.11 – Intense Medium Ash Blonde (Smokey Ice) 70ml

Revlon Color Excel Gloss by Revlonissimo is Revlon's professional, semi-permanent, ammonia-free hair color, designed to achieve intense tones and luminous highlights without compromising hair health. Its acidic pH technology and conditioning agents allow for an ultra-shiny result, sealing the cuticle and providing a silky texture with a glossy effect. Shade 7.11 Smokey Ice offers an intense medium ash blonde with cool, smoky undertones that neutralize unwanted yellowish or warm highlights. Its ammonia-free formula, enriched with cosmetic ingredients, maintains the integrity of the hair fiber, ideal for colored or sensitized hair, or hair seeking a natural, glossy finish. Thanks to its creamy texture and high cosmetic effectiveness, the color is easy to apply, leaving a uniform, luminous finish with multidimensional highlights. Benefits: Ammonia-free tone-on-tone color. Formula with an acidic pH that respects the hair fiber. Provides mirror-like shine and softness. Ideal for toning, refreshing, or color correcting. Leaves hair silky smooth with natural highlights. Glossy effect with professional results. Who is it for? Colored or highlighted hair. Sensitized or damaged hair. Natural hair seeking shine and a soft toning effect. Ideal for those seeking intense cool and ash tones. Composition: Ammonia-free. With conditioning agents and an acidic pH. Enriched with cosmetic active ingredients that soften the hair fiber. Cruelty-free. Targeted Action: Mirror shine. Toning of warm highlights. Tone correction. Fiber protection and softness. Directions for use: Wash hair and remove excess moisture with a towel. Apply directly to hair (without mixing). Distribute evenly with a brush or comb. Leave on for 10 to 20 minutes depending on the desired intensity. Rinse thoroughly with water. Finish with a post-color treatment to seal the cuticle. Frequently Asked Questions (FAQ): Does this color damage hair? No, its ammonia-free, acidic pH formula is gentle on hair fibers and provides shine and softness. Can it be used after bleaching? Yes, it's ideal for neutralizing warm or yellow tones after bleaching. How long does the color last? Approximately 10 to 20 washes, depending on hair porosity and aftercare.